Sponsored

Tata Elxsi Selected by Mercedes-Benz R&D for Software-Defined Vehicle Development!

By Ashutosh Arora


Friday 16 May 2025, 7:14:34 AM


Tata Elxsi, a leading provider of technology solutions, has been selected by Mercedes-Benz Research and Development India (MBRDI) for vehicle software engineering and the development of software-defined vehicles (SDV). This collaboration aims to enhance vehicle capabilities, create intuitive interfaces, and optimize performance, paving the way for the future of connected and autonomous vehicles.

Tata Elxsi brings a wealth of expertise in autonomous, electric, and connected vehicle technologies, as well as artificial intelligence (AI) and SDV platforms. The company’s solutions include AVENIR SDV and AUTONOMAI ADAS suites, which are designed to improve the scalability and innovation of vehicle software across multiple models and platforms, while keeping costs manageable and ensuring shared accountability. Tata Elxsi collaborates with leading OEMs worldwide, accelerating the development and scalability of software-defined vehicles to meet the ever-evolving needs of the automotive industry.

This collaboration marks a milestone in the longstanding partnership between Tata Elxsi and Mercedes-Benz Research and Development India (MBRDI), which has spanned over a decade. Manoj Raghavan, Managing Director and CEO of Tata Elxsi, expressed his excitement about the continued collaboration: “We have been partnering with MBRDI for over a decade now, and this collaboration marks a milestone moment and sets the stage for further scaling and deepening our relationship.”

By working closely with Mercedes-Benz and leveraging its advanced software-defined vehicle (SDV) capabilities, Tata Elxsi is playing a crucial role in transforming the automotive industry. The partnership is expected to drive innovation in vehicle performance, user interfaces, and autonomous driving technologies, ensuring that both companies stay at the forefront of the rapidly advancing automotive technology landscape.

Tata Elxsi’s selection by Mercedes-Benz R&D India underscores the company’s leadership in vehicle software development and its ability to innovate in the realm of software-defined vehicles. With over a decade of successful collaboration with Mercedes-Benz, this partnership is set to take automotive technology to new heights, enabling the development of more advanced, connected, and autonomous vehicles for the future.



    Want to know more?

    Whether it's extra details on this article or information about MTD's services, fill in this form and we'll get back to you.

    Get the Latest Industry Insights


    Sign up to receive the latest news, insights, and exclusive content from the world of manufacturing — straight to your inbox.

    Sign up for exclusive news & offers

    Get updates, promotions and insights.

    Join Thousands of Professionals Staying Ahead with MTD

    Sign up to receive the latest videos, insights, and exclusive content from the world of manufacturing

    Let's Get You Connected