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Maserati has made a powerful entry into South India’s luxury automotive market with the opening of its first flagship showroom in central Bengaluru. Operated by the VST Group, the launch marks a significant milestone for the Italian luxury carmaker as it unveiled its latest engineering marvel, the MCPura Super Sports Car. The event, held on October 11, 2025, drew the attention of automotive enthusiasts, industry leaders, and clients, highlighting Maserati’s growing commitment to India’s expanding high-performance and luxury segment.
The grand inauguration was attended by Giandomenico Milano, Consul General of Italy in Bengaluru, alongside an exclusive gathering of Maserati patrons, media, and influencers. Designed to provide a premium, customer-centric retail experience, the new VST Maserati showroom embodies the brand’s global design identity. It offers a perfect balance of Italian craftsmanship and modern digital personalisation, giving customers an opportunity to experience the world of Maserati in a highly tailored environment.
The highlight of the event was the unveiling of the MCPura, Maserati’s newest super sports car that perfectly captures the brand’s legacy of innovation, performance, and design. Built with a lightweight carbon-fibre monocoque chassis, the MCPura is powered by Maserati’s 3.0-litre twin-turbo V6 Nettuno engine, entirely developed in-house and covered by international patents. This powertrain, inspired by Formula 1 technology, delivers an incredible 630 PS at 7,500 rpm and 720 Nm of torque at 3,000 rpm, enabling the car to sprint from 0 to 100 km/h in just 2.9 seconds. The Nettuno engine features Maserati’s revolutionary pre-chamber combustion system with twin spark plugs, a race-bred innovation adapted for everyday driving, ensuring unmatched precision and responsiveness.
Every MCPura is hand-built at Maserati’s iconic plant on Viale Ciro Menotti in Modena, Italy, a site that has been home to some of the most legendary cars in the brand’s history. The model is available in both Coupé and Cielo (convertible) versions, catering to customers who desire the thrill of open-top performance or the elegance of a closed-roof design. Combining state-of-the-art engineering with timeless Italian artistry, the MCPura represents the ultimate expression of Maserati’s pursuit of perfection.
Arun Surendra, Chairman and Group Managing Director of VST Group, expressed his enthusiasm, saying that the debut of the Maserati MCPura alongside the opening of the Bengaluru showroom marks a new milestone for the company. With over a century of legacy across industries, VST Group brings its commitment to excellence, reliability, and customer service to the luxury automotive space. He added that the goal is to provide a Maserati ownership experience in South India that embodies Italian craftsmanship, global standards, and VST’s own tradition of trust and quality.
Philippe Claverol, Head of Maserati Overseas Region, highlighted that the new flagship showroom in Bengaluru reflects Maserati’s latest global retail identity and reinforces the brand’s dedication to offering an exceptional customer experience. He added that the debut of the MCPura in Bengaluru demonstrates the strategic importance of the Indian market and brings Maserati’s performance heritage and design excellence closer to clients in the region.
Blending luxury, heritage, and modernity, the new Maserati showroom promises an immersive experience for buyers who appreciate superior craftsmanship and cutting-edge performance. As Maserati continues to expand its presence in India, the Bengaluru flagship and the MCPura mark the beginning of a new era of Italian excellence on Indian roads.
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