MTDCNC Accelerates US Growth with New Motor City Spindle Partnership

MTDCNC, the global manufacturing media and marketing platform, has announced a new partnership with Motor City Spindle, strengthening its footprint in the United States and reinforcing its long-term commitment to the North American manufacturing sector.

The agreement will see Motor City Spindle act as another sales representative for MTDCNC in the USA, supporting manufacturers and technology providers looking to engage with MTDCNC’s international audience through video, digital media, and integrated marketing campaigns.

As part of the partnership, MTDCNC will also work alongside selected members of the Motor City Spindle team, including Lauren LaDell, enabling stronger local presence, faster project delivery, and more authentic, on-the-ground storytelling for US-based manufacturers.

MTDCNC operates as a truly global business, with established teams across Europe and North America. In the US, Arthur Field, Head of Operations, works closely with Ana Fernanda Melendez, Meaghan Ziemba, and Eddie Saunders Jr to ensure consistency, quality, and strong partner support across the region. Further investment is planned, with additional North American recruits joining in 2026 to meet growing demand.

To support the continued increase in global project activity, European MTDCNC presenters will also travel regularly to the United States, working alongside the North American team to meet demand, support major projects, and maintain MTDCNC’s recognised standards of presentation and storytelling across all regions.

The partnership comes at a pivotal time, with 2026 marking an IMTS year. MTDCNC will provide full support around IMTS, including pre-event promotion, on-site content creation, and post-show digital campaigns, ensuring partners maximise visibility and long-term value from the industry’s most influential exhibition.

“MTDCNC has built a truly global platform for manufacturing,” said Joe Reynolds, Managing Director at MTDCNC. “Partnering with Motor City Spindle allows us to strengthen our US presence at exactly the right moment. It gives us greater local support, increased capacity, and the ability to deliver the same high-quality, results-driven marketing in North America that our partners expect worldwide.”

Ted Ladzinski, Founder of Motor City Spindle, commented:
“I’ve followed and supported MTDCNC for a long time and watched the brand grow into a respected global voice for manufacturing. Working together now feels like the natural next step. The timing is right, the opportunity is clear, and together we can deliver something genuinely valuable for the US manufacturing community. MTDCNC understands how to tell engineering stories properly — and how to turn that into real results.”

Through this partnership, MTDCNC continues to expand its ability to deliver localised US content backed by a fully integrated global marketing offering, combining video, social media, PR, digital campaigns, and audience distribution to drive measurable ROI for manufacturing brands.

About MTDCNC

MTDCNC is a global digital media and marketing platform for the manufacturing industry, connecting engineers, manufacturers, and technology suppliers through world-class video, social media, and data-driven campaigns. With teams across Europe and North America, MTDCNC delivers fully integrated marketing solutions that build visibility, credibility, and measurable commercial results on a global scale.