GlobalLogic Elevates Pooja Mathur to Global Head of Growth Marketing to Drive AI-Led Expansion!

GlobalLogic, a part of the Hitachi Group, has promoted Pooja Mathur to the role of Global Head of Growth Marketing. The appointment signals the company’s strategic focus on accelerating its AI-led transformation and strengthening its global market presence.

In her new role, Mathur will lead global marketing efforts across industry verticals and service lines, with a strong emphasis on demand generation, account-based marketing, and ecosystem partnerships. She will also play a critical role in aligning marketing strategies with broader business objectives, driving revenue growth and expanding GlobalLogic’s reach across key markets.

Mathur brings nearly two decades of experience in marketing leadership and has been instrumental in strengthening GlobalLogic’s positioning across the Asia-Pacific region since joining the company in 2023. Her work in APAC has focused on improving customer engagement, enhancing brand visibility, and building a more robust marketing engine—laying the foundation for her expanded global responsibilities.

According to LuJean Smith, Mathur’s elevation reflects her ability to translate strategy into measurable business impact. Her combination of market insight, customer-centric thinking, and execution capability is expected to play a key role as the company scales its AI-driven initiatives.

Piyush Jha highlighted her consistent performance in the APAC region, noting that her leadership has been critical in advancing the company’s AI-led positioning. He added that her appointment also reflects the growing importance of India as a hub for global leadership and innovation within GlobalLogic.

Mathur herself emphasised that the company is at a pivotal moment, as enterprises worldwide accelerate their shift toward AI-native transformation. She expressed her focus on building scalable, insight-driven marketing programs that create measurable demand, strengthen partnerships, and showcase GlobalLogic’s engineering-led innovation capabilities.

The promotion aligns with GlobalLogic’s broader strategy to position itself as an AI-native engineering leader, supported by its VelocityAI platform and the wider Hitachi ecosystem. As businesses increasingly adopt AI-driven technologies, the need for integrated, data-driven marketing strategies is becoming more critical.

Overall, the leadership move reinforces GlobalLogic’s commitment to combining engineering excellence with strategic marketing to drive growth, enhance customer engagement, and strengthen its competitive position in the global digital transformation landscape.